A V.P. at Nike was leaving to join Abercrombie & Fitch to launch their new Kids’ line. Before she left Nike, she asked me to contact her to see if I would consider leaving Oilily. AnF flew me to Milan for an interview. I was hired to design the entire collection for the Boys’ line (except sweaters). I established all fits and traveled extensively for development and production. This is where I learned to work across categories, manage a team and got my first taste of traveling to Asia for development.
These boards illustrate the creation of defining our customer, concept boards, rig’s, hand sketches, and photos from the company catalog.